Your Twitter Engagement Checklist
If you’re reading this, chances are you discovered this post through Twitter. The 140-no-frills-format has taken the internet by storm, and while penetration amongst internet users is nowhere near...
View ArticleHow to fail at social media – a practical guide
Sometimes, the best route to learning is to make your own mistakes. Social media is not one of these cases. We’re going to introduce you to theoretical marketer Joe from Swimwear Corp, who’ll walk you...
View ArticleOpenCO London comes to PeerIndex (Storify)
Last Friday, 7th June, was a great day for London-based start-ups and all those interested in them: OpenCO London was on! This “unconference” first started in San Francisco last year in autumn, and...
View ArticleImagine there’s no Twitter (in more than 140 characters)
D’uh, if there was no Twitter, everyone would use more than 140 characters in social media. Jokes aside – let’s take a look at some of the things Twitter has achieved and highlight how much harder...
View ArticleHoney, I Followed A Twitter Bot
In a recently relased study, a team of researchers from Brazil revealed fascinating data on the performance of two rather different Twitter bots they created. With the intention of identifying if and...
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